Thursday, 31 March 2011

Strong New Look for Canyon

 GORINCHEM, the Netherlands – Canyon proudly presents its new visual identity to support its evolution to a true lifestyle brand. The refreshed identity expresses more clearly Canyon’s brand positioning as a cool, fun, urban, and colorful partner in your day-to-day life. Canyon now has a stronger look that definitely stands out.

“This is an exciting time for Canyon, as we have continued to grow and strive throughout the difficult financial climate and highly competitive market” explains Geert van Dijk, VP Sales & Marketing. “Our marketing challenge is to secure an even stronger brand presence both on and offline.”

By communicating and illustrating the brand more clearly, we believe we will create a deeper and more meaningful relationship with our stakeholders. We will not only better engage our consumers, but also take the brand to the next level and raise our profile in the industry. This will surely bring positive changes for our partners and customers too.

Subtle modifications have been made to the brand’s logo to reflect its current image. It is now also more versatile for marketing purposes. The rebranding will be supported by a new packaging and a new website to be implemented shortly.

“We are the same brand, but with an updated look - We remain true to the essence of Canyon. It is important that he brand retains its established values, but at the same time evolves and innovates to keep pace with our young and trendy consumers around the world” adds Catherine Lazure-Guinard, Communications Manager.

Remember to follow Canyon on Facebook, Twitter for the latest news and interesting articles.


About CANYON
CANYON is a cheerful, young and dynamic lifestyle brand that thrives to make life more comfortable by offering a wide range of practical, easy-to-use and affordable IT-related consumer electronics and computer peripherals to the many people. Our product range is developed with our commitment to offer beautiful and stylish product design at competitive prices, without compromising the quality. Founded in 2003, CANYON is one of the world’s fastest growing brands in its industry in Asia and the EMEA region.

For more information, contact press@canyoncorporate.com or visit our website: http://www.canyon-tech.com/



 

Monday, 28 March 2011

A short interview with Filip

Sunglasses for her:

As the sun starts shining we can wear sunglasses again. One of the most important accessories for the spring summer season 2011 are sunglasses.

. The style this year brings us back in time. The retro-chic sunglasses will provide us with the secret weapons to crown our appearance with a tint of high class chic and at the same time a modern refinement. This season, block major rays with any of these hot frames and look like a total solar goddess. The superiority or oversized sunglasses is unquestionable. The XXL sunglass for women is a must!!!



Sunday, 27 March 2011

Sunglasses for him:


As the oldies are trendy for women this is also the question when you look at sunglasses trends for men. The 2011 trends for sunglasses are more diverse and brought back to live the 80’s attitude. The round sunglasses so appreciated by John Lennon and Ozzy Osbourne have even drew Lady Gaga’s attention and she decided it was time she wore such a pair herself this year.
 The glasses have tea shades and perfectly round lenses. The model might not be on anyone’s taste, yet one must compromise to be en vogue.


But also the Ray-Ban sunglasses, the aviator, will not disappear. It is predicted that their 2011 version will be slightly modified in colors and lenses, yet their overall look will stay basically the same.

Saturday, 26 March 2011

Nike and Liberty introduces new shoe collection

Spring is in the air and so Nike introduced with floral print expert Liberty of London’s their latest shoe collection. The collection includes a huge variety of prints from the super girly floral at left to more graphic black and white, dizzying dots, and teen tiny people and there are three styles: the Blazer, the Air Force 1 and the Dunk.


The shoes will be available from April 1st in Liberty London and then they will appear in the Nike stores from May 1st.

Thursday, 24 March 2011

New trendy earplugs

Enjoy with long-lasting comfort and your favorite music with the CNR-EP10x and CNR-EP11.


Both models feature enhanced in-ear silicone fittings ensuring a soft fit for many hours of listening. They also provide you high sound quality with rich bass, and a fresh, sleek design to complement your style. These earphones are compatible with virtually any audio/video players and notebooks or PCs and.


The CNR-EP11 is available in black, and the CNR-EP10x comes in black or white.


CNR-EP10

CNR-EP11

Thursday, 17 March 2011

Tuesday, 15 March 2011

Canyon in your country

Facebook is the most popular social media channel at this moment, it has 500 million active (users who have returned to the site in the last 30 days). There are over 900 million objects that people interact with, these can be pages, groups, events and community pages.


Last year we started the Canyon cooperate Facebook account. But as Canyon is situated in 26 countries and we sell in more than 60 countries some local Canyon offices created their own Facebook page. These pages provide the consumer more information about product launches, local events where to buy, Facebook incentives etc.


Follow your country now!!!!!

Canyon Bulgaria
Canyon Croatia
Canyon Cyprus
Canyon Latin America
Canyon Poland
Canyon Romania
Canyon Italia
Canyon Estonia
Canyon Belarus

Canyon Serbia
Canyon Ireland
Canyon Hungary
Photographer George Panayotov - model Viktor Mulishev

Monday, 14 March 2011

Converse and apple

Walk out your Apple obsession with the Steve Jobs inspired, signature series Apple All Star. It's the best accessory for your new iPhone 3G.



Read the whole article on http://www.iphonesavior.com/2008/07/introducing-the.html


Saturday, 12 March 2011

Bicycle trend

If you don’t yet have a beach cruiser bicycle, chances are you will be quite tempted to pick one up in the near future. These bikes are really taking off.



It’s not as though beach cruisers are a new thing. They have been around since the 1950’s when many were designed to look like rocket ships or motorcycles. Today’s beach cruiser bikes are made in just about every conceivable style and design and some are designed to be lower to the ground and are made slightly elongated. Sometimes, these bikes are called beach cruiser lowriders. Last year we saw these cool bikes already in popular in cities such as New York, Miami, Los Angeles, Amsterdam, Copenhagen and Brussels. But this year the amount will grow.



Most people choose beach cruisers for one of two reasons: a love of all things retro or amazing comfort. For many, beach cruisers are reminiscent of bikes ridden in childhood. For the younger set, beach cruiser bikes have that cool retro look. It’s hard not to feel hip when cruising around on a beach cruiser. For those who shop for more pragmatic reasons, beach cruisers have wide, sometimes cushioned seats, high handlebars and wide tires. This results in a smooth and comfortable ride.

For cool cruisers check for example Copacabana Bikes Shop.


 



Thursday, 10 March 2011

Win now a cool graffiti skateboard

Subscribe yourself now on Facebook and Twitter and leave cool messages on our wall. The coolest post gets rewarded with a Graffiti skateboard. So show us now how much you wanted to win this skateboard.

 
Good luck!!!!


Canyon team